How Does Generative Engine Optimization Work?
Generative Engine Optimization (GEO) works by tailoring content to be AI-friendly, ensuring it can be easily picked up by generative engines like ChatGPT, Bing Copilot, or Google’s SGE. Instead of just targeting keywords, GEO focuses on context, relevance, and authority. It involves structuring content in a way that answers questions clearly, uses conversational tone, and provides value. GEO works by helping businesses position their content so that AI search engines cite it in direct answers. Understanding how GEO works allows brands to remain visible and competitive as traditional SEO evolves into this AI-powered search landscape.
https://infogentech.com/blog/g....enerative-engine-opt
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