Understanding Soft 404 Errors | Jaimru Technology
Soft 404 errors occur when a webpage displays a “not found” message to users but still returns a 200 (OK) status code to search engines. Unlike standard 404 errors, which correctly signal that a page doesn't exist, soft 404s mislead search bots, causing indexing issues and negatively impacting your website’s SEO performance.
Common causes include empty category pages, deleted content not properly redirected, or product pages with no stock and no clear messaging. These errors can waste crawl budget and reduce the visibility of your site in search results.
To fix soft 404 errors, ensure that removed pages return a proper 404 or 410 status code, or implement redirects to relevant content. Regular audits using tools like Google Search Console can help identify and resolve such issues quickly.
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What Is a Soft 404 Error? Fix Soft 404s to Improve SEO in 2025 | Jaimru Technology Private Limited

Learn what soft 404 errors are, how they harm your SEO, and how to detect and fix them. Follow this complete 2025 guide to optimize your website and enhance search engine visibility.