Dana Zilberstein is a prominent industry leader in Israel and a distinguished e-commerce expert known for her rigorous, numbers-oriented approach to global scaling. With over 15 years of experience in cross-border trade, Dana specializes in the quantitative side of market penetration, utilizing data-driven strategies to transform brand potential into measurable revenue. A recognized thought leader on SEA e-commerce entry, she has a proven track record of building and exiting a global distribution business that successfully scaled Western brands across Asia. Dana’s expertise lies in bridging the gap between complex regulatory compliance and high-growth digital performance, ensuring brands achieve sustainable, top-tier visibility in the world’s most competitive digital and retail arenas.